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Triad Staff |
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| Bonnie J. McCann |
Director of Public Engagement
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As director of public engagement, Bonnie helps connect clients with the audiences that are essential to their success. She counsels clients on developing and delivering effective messages to reach those audiences, particularly on high-stakes issues such as health, education, environmental protection and economic development.
Bonnie joined Triad’s communications practice in 2005 with 20+ years of public relations, crisis communications and issues management experience in business, government, agency and non-profit sectors.
After more than 15 years in various industries – natural gas utility, chemicals manufacturing, and nuclear waste siting – she has a wealth of experience in risk communications and emergency response. As principal of Crossroads Communication, she provided communications counsel to a variety of clients. She consulted on coalition building, community outreach, media relations and brand development for education, health care, hospitality and homeland security clients.
She earned her accreditation from the Public Relations Society of America and has served as a national panelist for the Environmental Section, as well as Chapter President in two different states for a total of three years. After serving her second year as President of PRSA’s Central Pennsylvania Chapter, she has turned her attention to mentoring the next generation of communications professionals at six colleges and universities in Central PA.
She holds a master of science/MBA from Marshall University/West Virginia College of Graduate Studies, as well as a bachelor’s degree in speech communications from the University of Charleston (WV). She is a charter member of the Society of Women Environmental Professionals, as well as the regional director for Christmas International House in Central Pennsylvania. |
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